WEB & BRAND DESIGN FOR RIAS

F-2026

Your brand is costing you clients.

As a former advisor, my team and I find where advisory firms lose trust, then rebuild the brand and site that earns it back.

Book a call

FIG. CHILDFREE TRUST

Client verdict

Partnering with Josh to develop my brand exceeded every expectation. He helped me turn my words about what Hark stands for into a visual identity. The feedback from clients has been overwhelmingly positive.

Eric Scruggs Hark Financial Planning

Founder

Hark Financial Planning

Heard on Top Advisor Marketing, Mitlin Money Mindset + 4 more

Heard on Top Advisor Marketing, Mitlin Money Mindset + 4 more

Capabilities

05

Everything a prospect judges you on, built on purpose.

C-01

Strategy

Diagnosis before design.

C-02

Visual Identity

Looks like the advice.

C-03

Verbal Identity

Sounds like you, not everyone.

C-04

Web

Built to close, not just inform.

C-05

Retainers

On call as you grow.

16 firms. Complete brand systems. Not logos.

The method

03 phases + ongoing

How your brand becomes an asset that closes.

P

01

Diagnose.

Before we design anything, we tell you what’s actually broken.

Five weeks

P

02

Position.

Strategy isn’t a deck. It’s a decision the firm has to be willing to make.

Two to three weeks

P

03

Build.

The strategy becomes a system. Built by specialists. Directed by one strategist.

Seven to eight weeks

O

01

Operate.

A brand is a decision. Operating it is a discipline.

Ongoing · optional

Capabilities

05

Everything a prospect judges you on, built on purpose.

C-01

Strategy

Diagnosis before design.

C-02

Visual Identity

Looks like the advice.

C-03

Verbal Identity

Sounds like you, not everyone.

C-04

Web

Built to close, not just inform.

C-05

Retainers

On call as you grow.

16 firms. Complete brand systems. Not logos.

The method

03 phases + ongoing

How your brand becomes an asset that closes.

P

01

Diagnose.

Before we design anything, we tell you what’s actually broken.

Five weeks

P

02

Position.

Strategy isn’t a deck. It’s a decision the firm has to be willing to make.

Two to three weeks

P

03

Build.

The strategy becomes a system. Built by specialists. Directed by one strategist.

Seven to eight weeks

O

01

Operate.

A brand is a decision. Operating it is a discipline.

Ongoing · optional

Capabilities

05

Everything a prospect judges you on, built on purpose.

C-01

Strategy

Diagnosis before design.

C-02

Visual Identity

Looks like the advice.

C-03

Verbal Identity

Sounds like you, not everyone.

C-04

Web

Built to close, not just inform.

C-05

Retainers

On call as you grow.

16 firms. Complete brand systems. Not logos.

The method

03 phases + ongoing

How your brand becomes an asset that closes.

P

01

Diagnose.

Before we design anything, we tell you what’s actually broken.

Five weeks

P

02

Position.

Strategy isn’t a deck. It’s a decision the firm has to be willing to make.

Two to three weeks

P

03

Build.

The strategy becomes a system. Built by specialists. Directed by one strategist.

Seven to eight weeks

O

01

Operate.

A brand is a decision. Operating it is a discipline.

Ongoing · optional

Engagements

02

Two engagements.
One question: where is your firm today?

E

01

The Breakaway.

For solo advisors on the road to your first $100 million. It puts what you know into words and turns it into a converting asset: a position, an identity, and a site that gets you found. Six weeks, flat fee.

F

02

The Flagship.

For growth-stage firms where the brand has not caught up. It builds the brand that goes toe to toe with the firms your prospects compare you to, and holds true when you are not in the room.

Selected work

04

BRAND STRATEGY

BRAND DESIGN

WEB DESIGN & DEV

BRAND STRATEGY

BRAND DESIGN

WEB DESIGN & DEV

BRAND STRATEGY

BRAND DESIGN

WEB DESIGN & DEV

BRAND STRATEGY

BRAND DESIGN

WEB DESIGN & DEV

Next

Your next client is already judging your brand. What do they see?

We scored six advisor websites the way that client would. The average grade was 47 percent.

Get the audit

Fig. PROJECTS

FinArt Studio ■ F-2026

Back to top ↑

Most advisors decide in the first 10 minutes. Let’s use yours well.

Studio

Brand & web design for financial advisors who are done blending in.

The Financial Artist, FinArt Studio: brand strategy, brand identity, and web design for financial advisors

FinArt © 2026

Brand & web for RIAs ■ Diagnosis before design

FinArt Studio ■ F-2026

Back to top ↑

Most advisors decide in the first 10 minutes. Let’s use yours well.

Studio

Brand & web design for financial advisors who are done blending in.

The Financial Artist, FinArt Studio: brand strategy, brand identity, and web design for financial advisors

FinArt © 2026

Brand & web for RIAs ■ Diagnosis before design

FinArt Studio ■ F-2026

Back to top ↑

Most advisors decide in the first 10 minutes. Let’s use yours well.

Studio

Brand & web design for financial advisors who are done blending in.

The Financial Artist, FinArt Studio: brand strategy, brand identity, and web design for financial advisors

FinArt © 2026

Brand & web for RIAs ■ Diagnosis before design